By Monique
Let’s be honest: One of the things that hampers indie entertainment blogs or just small blogs in general is being able to make money. The challenge creating a self-sustaining blog that can be used as a full-time career has certainly been one of my biggest challenges. But that’s going to change. Starting now, JUST ADD COLOR is openly seeking advertisements and sponsorships.
For advertisers
If you’re an advertiser, here’s why working with me will help you advertise your business or project:
• JUST ADD COLOR has a growing Twitter presence, with 2,164 followers and growing
• JUST ADD COLOR is part of a grassroots network of influencers reaching an intersectional, socially-conscious audience
• JUST ADD COLOR has a audience 69.5 percent female between the ages of 18-34, aka “millennials.” This is the demographic most likely to purchase items based on the value they provide to society on a socially conscious, meaningful way.
To learn more, visit my Sponsorships/Advertising page, where you can download my full media kit and purchase the package that works best for you.
For loyal readers
Now, for those readers who are concerned about how advertisements and sponsorships will affect the site, let me lay out how it will help me.
As I wrote above, one of the challenges in running a website is figuring out how to make money from it. As you probably already know, several people who have niche websites still have to have a full-time job to be able to pay for the bills, including me. But, while having a full-time job helps me keep a roof over my head, money in my wallet, and food on my table, it also takes away valuable resources (namely time and energy) that could be used for writing, promoting, and further enhancing my site. What sponsorships and advertisements can help me with is 1) give me a clear pathway to make JUST ADD COLOR my full-time job, 2) with the worry about money lifted, I’ll have enough time to write all the posts you love reading plus have even more financial resources I can use to fund the site and its various needs or projects (such as buying movie tickets or products for review, taking care of any website issues, etc.). In short, I’ll be able to devote all of time to providing great content without having to feel stressed.
In fact, here’s one way you as a reader can help me right now: Make sure to spread this blog post around to anyone and everyone you know who are looking for websites to partner and advertise with. Let them know that JUST ADD COLOR is open for business. If you can spread this to the folks in your circle looking to do business, then that’ll make my quest to make JUST ADD COLOR a fully sustainable site even easier and quicker.
