Warner Bros. and DC Comics’ Suicide Squad have released new posters, and they are all sugary sweet. Literally.

I think it’s a rather ingenious move to showcase the characters of the film in Lucky Charms-esque marshmallow form. It seems to say it all about the film; it’s a comic book film, of course, but it’s a comic book film that is also highly aware of the candy-coated action film it’s striving to be, a film non-comic book fans can watch and like too. If there’s one thing I don’t like about Marvel movies (and I have more than one thing I don’t like), it’s that Marvel Studios only seems to market their films to die-hard comic book fans, leaving not-so-regular Marvel readers like me feeling a little out in the cold. DC, though, also seems like a lot of their big characters, like Superman, Batman, Wonder Woman, Aquaman, etc., seem to be more equal-access characters than Marvel characters, as in they seem to be a bigger part of the American collective consciousness than Marvel’s big characters like Captain America. The only Marvel character that is as much a part of the collective consciousness like Batman is Spider-Man. Anyways, let me not get into a dissertation about how accessible certain characters are.

Here are the character posters as well as that aforementioned marshmallow poster. Wouldn’t it be great if Kellogg’s partnered with DC and actually made this poster into a cereal? I’d eat a ton of that.

ALSO READ: The First Omen Official Trailer

Suicide Squad comes to theaters August 5. Here’s more about the film:

From director David Ayer (“Fury,” “End of Watch”) comes “Suicide Squad,” starring Oscar nominee Will Smith (“Ali,” “The Pursuit of Happyness”), Oscar winner Jared Leto (“Dallas Buyers Club”), Margot Robbie (“The Wolf of Wall Street,” “Focus”), Joel Kinnaman (Netflix’s “House of Cards”) and Oscar nominee Viola Davis (“The Help,” “Doubt”).

It feels good to be bad… Assemble a team of the world’s most dangerous, incarcerated Super Villains, provide them with the most powerful arsenal at the government’s disposal, and send them off on a mission to defeat an enigmatic, insuperable entity. U.S. intelligence officer Amanda Waller has determined only a secretly convened group of disparate, despicable individuals with next to nothing to lose will do. However, once they realize they weren’t picked to succeed but chosen for their patent culpability when they inevitably fail, will the Suicide Squad resolve to die trying, or decide it’s every man for himself?

Written and directed by Ayer based on the characters from DC Comics, the film also stars Jai Courtney (“Insurgent”), Jay Hernandez (“Takers”), Adewale Akinnuoye-Agbaje (“Thor: The Dark World”), Ike Barinholtz (“Neighbors”), Scott Eastwood (“Fury”), Cara Delevingne (“Paper Towns”), Adam Beach (“Cowboys & Aliens”), and Karen Fukuhara in her feature film debut. It is produced by Charles Roven and Richard Suckle, with Zack Snyder, Deborah Snyder, Colin Wilson and Geoff Johns serving as executive producers.

Ayer’s behind-the-scenes creative team includes director of photography Roman Vasyanov (“Fury,” “End of Watch”), production designer Oliver Scholl (“Edge of Tomorrow”), editor John Gilroy (“Pacific Rim”), costume designer Kate Hawley (“The Hobbit” Trilogy) and Oscar-nominated visual effects supervisor Jerome Chen (“Stuart Little,” “Fury,” “The Amazing Spider-Man” films). The music is by Oscar-winning composer Steven Price (“Gravity”).

Warner Bros. Pictures presents, an Atlas Entertainment production, a film by David Ayer, “Suicide Squad.” The film will be distributed worldwide by Warner Bros. Pictures, a Warner Bros. Entertainment Company. The film opens worldwide in 3D, and in 2D, and in select IMAX 3D theaters beginning August 5, 2016.