The Shero collection already has some heavy hitters in its collection–dolls representing director Ava DuVernay, U.S. Olympic gymnast Gabby Douglas, plus size model Ashley Graham, and Misty Copeland have highlighted Barbie’s renewed focus on uplifting and inspiring girls to reach for their dreams. Muhammad’s doll follows in those footsteps.
“Through playing with Barbie, I was able to imagine and dream about who I could become,” said Ibtihaj Muhammad to Barbie.com. “I love that my relationship with Barbie has come full circle, and now I have my own doll wearing a hijab that the next generation of girls can use to play out their own dreams.”
“Barbie is celebrating Ibtihaj not only for her accolades as an Olympian, but for embracing what makes her stand out,” said Sejal Shah Miller, Vice President of Global Marketing for Barbie. “Ibtihaj is an inspiration to countless girls who never saw themselves represented, and by honoring her story, we hope this doll reminds them that they can be and do anything.”
Glamour Editor-in-Chief Cindi Leive also said how Muhammad has defied stereotypes to become a history-making Olympian.
“Ibtihaj Muhammad has challenged every stereotype—which to me is the definition of a modern American woman,” she said. “Last year, she was the first athlete from the U.S to compete in the Olympics wearing a hijab, and today we are thrilled to celebrate Ibtihaj as the first hijab-wearing Barbie. She will play a tremendous role in ensuring that girls of the future see themselves represented fully and beautifully in our culture.”
That role isn’t lost on host of Al Jazeera English‘s Emmy-nominated news talk show The Stream, Malika M. Bilal, who wrote on The Undefeated what the meaning of Muhammad in Barbie form means to black Muslim women and girls, including herself and her niece.
“Her announcement comes at a time in which the erasure of African-American Muslims seems particularly pronounced. A time in which a major black women’s lifestyle magazine released a list of ‘100 Woke Women’ and yet couldn’t seem to find one woke African-American Muslim woman to include among them,” she wrote, adding that the erasure “reinforces the idea that Muslim equals Arab, South Asian, immigrant, anyone other than an athletic, Olympic medal-winning black woman from New Jersey — one with a modest clothing line, hundreds of thousands of social media followers and now a Barbie in her likeness.”
“The introduction of this doll lends support to the reality that a black Muslim woman can be both authentically American and authentically Muslim,” she wrote. ” A notion driven home by statistics that estimate a significant percentage of the enslaved Africans brought to this country were Muslim.”
“It’s not just young girls who are representation-starved. Grown women like myself, and the many who’ve retweeted, reposted and reblogged the Barbie announcement, are just as excited, not just for the next generation of girls but also for ourselves,” she wrote. “…[W]hen the Ibtihaj Muhammad Shero Barbie goes on sale in 2018, I’ll be ordering one to add to my niece’s collection. But I’m not ashamed to admit that another one just might find a home in my house as well.”
Are you going to order yourself an Ibtihaj Barbie? Talk about it in the comments!